Visitor Knowledge Consumption Behavior Pattern Classification-Based Museum Exhibition Design Studies (Report‪)‬

1. INTRODUCTION The growing interests in cultural phenomenon in intelligentsia as well as the urban residents' requirements on knowledge consumption and updating in terms of experience and participation represented by tourism, make museum turn into one of the most promising cultural institutions in current society. In addition to inheriting and recording cities' histories and cultures and embedding in cities' contextual texture, museums in modern society can as well enrich the cultural life of city residents, create unique city resident cultures, and develop unique city tourism resources, from which to establish city brand (WANG, 2010).