What I Really Think: The Deep End Chapters

Angel Investor and life success advocate Jeff Rusinow reveals “What he really thinks” and how to “think about life” in order to set yourself up for a life journey full of deep satisfaction, enjoyment and success.


Jeff Rusinow, former senior executive with Macy’s and Kohl’s Department Stores, and now Chairman and/or lead investor in several early stage companies, including ModernMed, Death’s Door Spirits,  Aurora Spectral Technologies and Asthmapolis,  reveals the life principles, journey-based insights and helpful nuggets of advice derived through a careful examination of his life experiences over the past 30 years. What started as a booklet, intended to be the life legacy given to his children nearing adulthood to help make their journey through life more enjoyable, efficient and prosperous, has become What I Really Think, The Deep End Chapters, a book that will help any person get from where they are to where they want to be.


Jeff has a willingness to dig deep emotionally and tell it all from the heart and gut, in a style that is refreshingly direct, whether you like it or not!  This book will teach you how to increase your confidence by identifying your primary defining points, deal with profound life challenges and manage your experiences throughout your journey in an imperfect world.  Discover Jeff’s ten spiritual tenets and how nurturing a sense of spiritual connectedness, as well as following his own “13 Truths to Love By,” has been profoundly helpful to him and many others in finding a deepening sense of satisfaction throughout life’s journey. You’ll find a simple blueprint for health and longevity containing Jeff’s “Eleven Most Important Points to Maintaining Optimal Health.” You’ll discover how to change your “happiness set point” to have more positive daily life experiences and the importance of “legacy thinking” for experiencing true peace of mind.


Overflowing with valuable life lessons and principles, Jeff Rusinow aims high and delivers lasting lifetime insights in What I Really Think, The Deep End Chapters that will make this book your lifetime companion, a friend you will return to in the years to come, and something you will want to leave as a legacy to your children.