• $12.99

Publisher Description

Seven proven elements of powerful stories that will dramatically improve the way you connect with your customers and drastically grow your business.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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GENRE
Business & Personal Finance
RELEASED
2017
October 10
LANGUAGE
EN
English
LENGTH
240
Pages
PUBLISHER
HarperCollins Leadership
SELLER
HARPERCOLLINS PUBLISHERS
SIZE
8.7
MB

Customer Reviews

Annji1224 ,

Best business book to read!

One of the best business books I’ve read in a while. Donald practices what he preaches by keeping this book simple, but applicable to your own business. You have to read this book if you want to grow your business and get more clients.

Dailson F ,

THIS IS A MARKETING GEM!!

Wow wow wow! I have learned more from this book then my entire semester studying marketing 101 at my community college! This book changed my perspective on marketing, taught me how to treat customers, how to communicate effectively, how to improve my website, how to standout from other brands, and so many more gems! This book also made me realize and confirm that college is a waste of my time! I can not believe I spent an entire semester doing case studies and taking quizzes just to learn nothing. I can not believe I learned so much from reading this book! This book is truly a game changer for those who want to build a loyal brand. I am grateful I came across this gem!

Mark Nosrati ,

Marketing Masterclass

This is one of the best books I’ve ever read on branding and marketing. I’ve read countless books and although they all provided me with great information, I can easily say that this book is very transformative. If you’re a small business owner you should require everyone who is in your marketing, sales, and customer service department to read this book.

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