The Manager's Guide to Distribution Channels
-
- $36.99
-
- $36.99
Publisher Description
Channel management has become one of the most important components of a firm's competitive strategy, with mistakes often costing companies millions--and channel managers their careers. The Manager's Guide to Distribution Channels provides managers and decision makers with proven tools and go-to-market strategies for refining channel strategies and managing distribution relationships. Self-assessment tools combine with realworld cases and examples to give managers a nontheoretical, balanced blend of thought-provoking insights and hands-on tactics.
GENRE
Business & Personal Finance
RELEASED
2004
May 22
LANGUAGE
EN
English
LENGTH
218
Pages
PUBLISHER
McGraw Hill LLC
SELLER
The McGraw-Hill Companies, Inc.
SIZE
10.8
MB
Managing Marketing in the 21st Century (3rd edition)
2013
The Product Manager's Handbook 4/E
2011
Capon's Marketing Framework (3rd edition)
2013
An Introduction to Supply Chain Management
2013
Strategic Supply Chain Management: The Five Core Disciplines for Top Performance, Second Editon
2013
Rethinking Sales Management
2011