Thought-Culture; Or, Practical Mental Training

William Walker Atkinson was an attorney, merchant, publisher, and author, as well as an occultist and an American pioneer of New Thought movement. He used many pseudonyms for his works like Theron Q. Dumont and Yogi Ramacharaka and Swami Panchadasi. Swami Panchadasi's books are still widely read by students of the occult. He wrote many books (more than 100). He was one of the most influential thinkers of the early-20th-century "New Age" philosophy of New Thought-discusses the mental components of great salesmanship, including: psychology in business; the mind of the salesman; the mind of the buyer; the psychology of purchase and much more.