SUMMARY - Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffery H. Gitomer

* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes.


*As you read this summary, you will learn how to make the biggest sales of your life, for the rest of your life.


*You will also learn : that humor is the ultimate selling point; that there are no "bad days" for a sale, just attitudes that are not right; that the philosophy of life is the driving force behind your professional activity; that regularly changing the presentation of one's product is essential; that one should never panic or give up; that the real decision-maker is not always the one you believe.


* »The Little Red Book of Selling" is a kind of sales bible. It is full of valuable and concrete advice. An infallible guide that takes you by the hand and never lets you go, throughout the long journey that is the selling process that Jeffrey Gitomer focuses on. This is the great strength of this book: it is dedicated only to what makes it possible to close deals optimally, at a few specific points. Become a sales expert in minutes!


*Buy now the summary of this book for the modest price of a cup of coffee!