Jack Trout

Books
Positioning: The Battle for Your Mind Positioning: The Battle for Your Mind
Positioning: The Battle for Your Mind
2001
Differentiate or Die Differentiate or Die
Differentiate or Die
2010
Positioning Positioning
Positioning
2013
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
2009
Positioning: The Battle for Your Mind, 20th Anniversary Edition Positioning: The Battle for Your Mind, 20th Anniversary Edition
Positioning: The Battle for Your Mind, 20th Anniversary Edition
2000
The New Positioning: The Latest on the World's #1 Business Strategy The New Positioning: The Latest on the World's #1 Business Strategy
The New Positioning: The Latest on the World's #1 Business Strategy
1997

Audiobooks
The 22 Immutable Laws of Marketing The 22 Immutable Laws of Marketing
The 22 Immutable Laws of Marketing
2014
The 22 Immutable Laws of Marketing (Abridged) The 22 Immutable Laws of Marketing (Abridged)
The 22 Immutable Laws of Marketing (Abridged)
2005
Marketing Warfare: How to Use Military Principles Marketing Warfare: How to Use Military Principles
Marketing Warfare: How to Use Military Principles
1986
Differentiate or Die: Survival in Our Era of Killer Competition Differentiate or Die: Survival in Our Era of Killer Competition
Differentiate or Die: Survival in Our Era of Killer Competition
2010
In search of the Obvious : The Antidote for Today's Marketing Mess In search of the Obvious : The Antidote for Today's Marketing Mess
In search of the Obvious : The Antidote for Today's Marketing Mess
2009