Positioning: The Battle for Your Mind
2001
Differentiate or Die
2010
Positioning
2013
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
2009
Positioning: The Battle for Your Mind, 20th Anniversary Edition
2000
The New Positioning: The Latest on the World's #1 Business Strategy
1997
The 22 Immutable Laws of Marketing
2014
Positioning : The Battle For Your Mind
2023
The 22 Immutable Laws of Marketing (Abridged)
2005
Marketing Warfare: How to Use Military Principles
1986
Differentiate or Die: Survival in Our Era of Killer Competition
2010
In search of the Obvious : The Antidote for Today's Marketing Mess
2009