HBR'S 10 Must Reads: The Essentials HBR'S 10 Must Reads: The Essentials

Descrição da editora

An introduction to the most enduring ideas on management from Harvard Business Review

Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That's what makes this book "must read." These are the 10 seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration--and ready to run with big ideas to accelerate their own and their companies' success.

If you read nothing else - full stop - read:
Michael Porter on creating competitive advantage and distinguishing your company from rivalsJohn Kotter on leading change through eight critical stagesDaniel Goleman on using emotional intelligence to maximize performancePeter Drucker on managing your career by evaluating your own strengths and weaknessesClay Christensen on orchestrating innovation within established organizationsTom Davenport on using analytics to determine how to keep your customers loyalRobert Kaplan and David Norton on measuring your company's strategy with the Balanced ScorecardRosabeth Moss Kanter on avoiding common mistakes when pushing innovation forwardTed Levitt on understanding who your customers are and what they really wantC. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy

GÉNERO
Negócios e finanças pessoais
LANÇADO
2010
8 de novembro
IDIOMA
EN
Inglês
PÁGINAS
288
EDITORA
Harvard Business Review Press
INFORMAÇÕES DO FORNECEDOR
Lightning Source, LLC
TAMANHO
9,4
MB
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