Harvard Business Review, March 2015
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- $3.99
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- $3.99
Publisher Description
In this issue:
IDEA WATCH
"The Science of Sensory Marketing".
FEATURE ARTICLES
"Reaching the Rich World’s Poorest Consumers" by Muhammad Yumus, Frederic Dalsace, David Menasce, and Benedicte Faivre-Tavignot.
"Leadership Summits that Work" by Bob Frisch and Cary Greene.
"Corporate Governance 2.0" by Guhan Subramanian.
Please Note: Harvard Business Review does not publish in August.
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