The Sales Acceleration Formula : Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
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3.8 • 15 Ratings
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- $14.99
Publisher Description
This book is about the metrics-driven, scientific approach that Mark Roberge used to scale sales at a software company, HubSpot, from $0 to $100 Million in annualized revenue. The $0 to $100 Million Sales Formula is for the millions of small business owners, entrepreneurs, CEOs, and sales leaders that strive to build that next $100 million business. The biggest challenge standing in their way is scaling sales. Bombarded with advice from consultants and thought leaders who have supposedly cracked the code on modern sales, business leaders prefer to hear from actual practitioners who have overcome these challenge themselves in todays selling context. The book shows how to apply metrics and science to almost every aspect of building a sales team, from hiring, training, and managing sales people to generating leads to developing sales leaders.
Customer Reviews
Unoriginal by unprofitable corp exec
1- HubSpot was started in 2006 and as of this year in 2023 it is still not profitable. 2- Any company can overspend to grow.
The glaring flaw with his pedestrian strategy of “hiring the best” is that if he hired the top person from top 10 companies, does he end up with 10 top performers on his team? The answer is oblivious, and even he doesn’t think so because he keeps referring to having only his best people leading different initiatives.
The premise that he knocked it out of the park through his sheer genius, is countered by the reality that most professional sales people given the opportunity he was given would have performed better because they would’ve had a head-start in all the areas he had to learn from scratch.
To an experienced seller, the content is as enlightening as watching an intern learn the ropes. Add the narrator’s unfamiliarity with industry terminology and, you can only hear S A A S so many times before you tune out.
I only listened to this because it was on the top ten sales books on HubSpot and I’d already read most others—figures.