ABOVEANDBEYOND Conversational Marketing

Your customers today Want-What-They-Want-When-They-Want-It and they don’t like to be sold to.  

If you want to win them, you’re going to have to engage them in conversation—on their terms—to win their trust. 

When over 41% of the buying process today involves prospective buyers snacking online, exploring what products or services are out there to meet their needs and get their jobs done, your business needs to know how to make conversation. It might just become your greatest competitive advantage.  

If you want your business to succeed, you probably already know deep down that you can’t leave to chance that those conversational paths that lead to your door will ‘just work’.  You will need to plan, populate, orchestrate, automate, watch and tweak them; not just once, but time and again.

This ebook offers guidance on how to engage with existing and prospective customers in conversation—profitably.
Learn more about our 60-minute guides at https://newtonday.uk/ebooks/