Entering the Ice Cream Business: A Case Study of Kleinpeter Farms Dairy (Cases) (Case Study) Entering the Ice Cream Business: A Case Study of Kleinpeter Farms Dairy (Cases) (Case Study)

Entering the Ice Cream Business: A Case Study of Kleinpeter Farms Dairy (Cases) (Case Study)

Journal of the International Academy for Case Studies, 2010, Dec, 16, 9

Journal of the International Academy for Case Studies
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Publisher Description

INTRODUCTION Stepping into a quiet corner down the hallway from the buzzing noise of the auction, Jeff Kleinpeter smiled as he spoke into his cell phone, "Sue Anne, we are in the ice cream business. "There is no turning back now. We just spent $58,000 on one piece of equipment."

GENRE
Professional & Technical
RELEASED
2010
December 1
LANGUAGE
EN
English
LENGTH
17
Pages
PUBLISHER
The DreamCatchers Group, LLC
SELLER
The Gale Group, Inc., a Delaware corporation and an affiliate of Cengage Learning, Inc.
SIZE
270.3
KB

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