Twenty Years of Dish from Flay and Fieri to Deen and DeLaurentiis...
Includes a New Afterword!
“I don’t want this shown. I want the tapes of this whole series destroyed.”—Martha Stewart
“In those days, the main requirement to be on the Food Network was being able to get there by subway.”—Bobby Flay
“She seems to suggest that you can make good food easily, in minutes, using Cheez Whiz and chopped-up Pringles and packaged chili mix.”—Anthony Bourdain
This is the definitive history of The Food Network from its earliest days as a long-shot business gamble to its current status as a cable obsession for millions, home along the way to such icons as Emeril Lagasse, Rachael Ray, Mario Batali, Alton Brown, and countless other celebrity chefs. Using extensive inside access and interviews with hundreds of executives, stars, and employees, From Scratch is a tantalizing, delicious look at the intersection of business, pop culture, and food.
The Food Network has risen from obscurity and ridicule in the early '90s to become a powerhouse of cable television, transforming chefs like Emeril Lagasse and Paula Deen into celebrities and changing food culture forever. With a light wit and balanced perspective, Salkin, a former food and media reporter for the New York Times, presents the definitive history of the network from inception to the present day. Food Network devotees will delight at the inside knowledge of internal scandals, the intriguing biographies of their favorite star chefs, and an exclusive look at the ever-shifting lineup of executives and parent companies. The first act, detailing how the network was conceived, funded, and staffed, is tremendously dry and provides little entertainment, making it almost impenetrable for all but the network's most devoted fans. Once the stage is set, however, Salkin moves deftly between periods in the channel's development, garnishing the narrative with frequent quotes from influential personalities to add depth. Referring to nearly everyone by his or her first name makes for inevitable confusion, but patient readers will eventually uncover a nuanced and rich tale of an empire that no one expected to survive.
Great book. Love this so much
This book is awesome. It goes in depth inside and behind the scenes of the food network channel. If you are a person that love the food network channel then this is a great book for you. Even if your just looking for a casual book, or looking at gifting a book to someone else its great
This book is all stuff that was previously already known and reported on. Allen Salkin has such a bad reputation in the culinary/literary worlds that no one would actually talk to him. The real story is not this. This is fiction from a wanna be opportunist hack. Save your money.