How to Write Copy That Sells
The Step-By-Step System For More Sales, to More Customers, More Often
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4,5 • Оценок: 6
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- 11,99 $
От издателя
Communicate with potential customers—and persuade them to buy: "The best copywriting teacher I know." —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever
This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming "salesy" can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for:
email marketingwebsitessocial mediadirect mailtraditional media ads, and more
"Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!" —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Отзывы покупателей
This is the Bible for Copywriting
Ray breaks down the essential elements necessary, describes the logic & reasoning behind them, provides examples of copy and tells you exactly why it works.
For me, this is a no-nonsesical approach on how to learn copywriting. It’s harder than you think, but with Ray at your side encouraging you the quality results are close at hand.
Well worth your time and money. Buy this book, learn and master a new skill and see all your writing improve.
Thank you, Ray!!