Integridad
Valor para hacer frente a las demandas de la realidad; Cómo seis cualidades esenciales determinan el éxito de tu negocio
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- $5.99
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- $5.99
Publisher Description
En Integridad, el Dr. Cloud analiza los seis atributos del carácter que definen la integridad. El autor recurre a historias de conocidos líderes del mundo de los negocios, como Michael Dell, y figuras del deporte como Tiger Woods para ilustrar cada uno de estos atributos. El Dr. Cloud describe a la persona íntegra como alguien que:Logra establecer relaciones de confianza con los demásTiende a ser realista Lleva sus proyectos a buen términoNo se deja intimidar por lo negativoTiende al crecimiento Entiende la dimensión trascendenteEl éxito no depende exclusivamente del talento o la capacidad intelectual. Existen muchas personas brillantes y talentosas que nunca llegan a tener éxito. A la vez, las personas más exitosos no siempre son las más talentosas. El factor fundamental, según lo demuestra Cloud, es el carácter de la persona. Todos podemos cultivar esos atributos del carácter que dan como resultado relaciones provechosas y nos permiten concretar nuestro propósito, misión y objetivos. La integridad no es una cualidad que se tiene o no se tiene, sino un apasionante camino de crecimiento que todos podemos transitar y disfrutar.
PUBLISHERS WEEKLY
For Cloud, an author, clinical psychologist and corporate consultant, integrity is more than just a person's ethics and morals. The French and Latin meanings of the word hint at its origins, "that the whole thing is working well, undivided, integrated, intact and uncorrupted." Achieving this "wholeness" requires the development of six character traits (creates trust, unafraid of reality, results-oriented, solves "negative realities," causes growth and finds meaning in life) which Cloud examines in great detail, using business stories like Proctor and Gamble's success in China and the experiences of his CEO friends and clients. What each of his stories has in common is how success, often wild success across multiple fields, is fueled by openness, honesty to one's self and to others and "true trust," which is borne out of someone's goodness not being "dependent on anything." Cloud's conversational writing style makes for an easy read, and much of his advice is sound if not groundbreaking, but some aphorisms come off as hokey. ("Things never work. When they don't, that is the time to make them work. Then, if you do, they work," or "Character = the ability to meet the demands of reality," which is not to be confused with integrity, the courage to meet those same demands.) This book is not for the person seeking a quick-fix; Cloud's breed of integrity is a lifestyle choice.
