No B.S. Guide to Brand-Building by Direct Response No B.S. Guide to Brand-Building by Direct Response
No B.S.

No B.S. Guide to Brand-Building by Direct Response

The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It

    • 4.7 • 3 Ratings
    • $9.99
    • $9.99

Publisher Description

Millionaire maker Dan S. Kennedy, joined by successful franchisors Forrest Walden and Jim Cavale, debunk the branding lies and myths shared by small business owners and entrepreneurs and deliver a heavy dose of reality.YOUR BRAND SHOULD BE A HAPPY, FREE BY-PRODUCT OF DIRECT MARKETING. NOT PURCHASED OUTRIGHT.

Kennedy and his co-authors don’t offer a strategy for creating a company logo, writing a slogan or issuing a press release. You won’t learn how to follow in the footsteps of big brand advertisers (and thus, brand-build your business into bankruptcy). This book isn’t about buying brand power. It’s about getting a highly valuable brand, FREE. Led by Kennedy and contributors, learn the principles behind power-house brands that didn’t pour oceans of money into the branding of their business. Then, master these truths for yourself, put them into practice, and gain your own brand and customers who believe in, promote and buy your brand.

GENRE
Business & Personal Finance
RELEASED
2014
March 17
LANGUAGE
EN
English
LENGTH
262
Pages
PUBLISHER
Entrepreneur Press
SELLER
Perseus Books, LLC
SIZE
10
MB

Customer Reviews

TJ Music Critic ,

Excellent insight to Branding and what not to do!

Dan Kennedy has cut through the BS and provided a great focused path on the correct way to view and build your correct Branding! His insight to Branding as an evolution from successful sales and how to spot your Branding is critical for the new and growing Entrepreneur. A must read book!

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No B.S. Wealth Attraction in the New Economy No B.S. Wealth Attraction in the New Economy
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No B.S. Ruthless Management of People and Profits No B.S. Ruthless Management of People and Profits
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No B.S. Time Management for Entrepreneurs No B.S. Time Management for Entrepreneurs
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No B.S. Wealth Attraction in the New Economy No B.S. Wealth Attraction in the New Economy
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No B.S. Ruthless Management of People and Profits No B.S. Ruthless Management of People and Profits
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No B.S. Sales Success in the New Economy No B.S. Sales Success in the New Economy
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