Q&A--in Search of the Perfect Interview (Media STUDIES: TEXTS AND Contexts) (Report‪)‬

Interviewing someone is not the simple task some might think it is, it's definitely the outcome of an elaborate plan and a proper research, the final result of a scrupulously designed strategy that the interviewers use in order to receive the aimed answers to their specific questions. The general perception is that the interview is a more difficult issue for the interviewee than the interviewer, which is in general a correct assumption, but an interview may be gloriously failed if the reporter isn't prepared appropriately for this complex journalistic process. The interview is not a simple conversation, it is a journalistic investigation, an attempt to get as much information as possible from persons (personalities) who sometimes may be reluctant to make public their thoughts, intentions or opinions about a certain matter. In this case, the interviewers have the duty to do their best to overcome that reluctance and get the proposed answers from their interlocutors, otherwise the interview at large would be a flop.