Strategies for Planning and Executing a Satisfaction Survey (Retaining Clients in an Uncertain Economy: Part I)
Strategies: The Journal of Legal Marketing 2008, August, 10, 7
-
- $5.99
-
- $5.99
Publisher Description
Lawyers often mistake a lack of complaining from clients as a sign of satisfaction. Yet, research by Tarp Worldwide shows that most consumers of professional services will not express dissatisfaction--they just leave. For every client who complains, there are 26 others you will not hear from. Ten of their friends and associates, however, will hear about their unhappy experience. In this uncertain economy, confirming and enhancing client satisfaction is crucial for your firm to stay competitive.
More Books Like This
More Books by Strategies: The Journal of Legal Marketing
Relationship Marketing at Law Firms: Four Best Practices
2008
10 Tips for Using Technology to Connect Law Firms and Clients (Law 2.0) (Reprint)
2008
Client Feedback Interviews--a Winning Combination for Everyone
2008
CI 2: a Competitive Intelligence Analysis on Competitive Intelligence (Competitive Intelligence)
2008
Seven Tips for Getting More Bang for Your PR Buck (Recession-Proof Your Marketing)
2008
Budgeting for Beginners
2008