Urban Cowgirl

Celebrating the modern Southern culture, country chic lifestyle, and spitfire attitude of the city cowgirl… the cowgirl in heels.

Part cookbook, part how-to and inspirational guide for the modern city girl with Southern roots and a cowgirl attitude, Urban Cowgirl features Sarah Penrod’s unique outlook and point of view—as shared with viewers on the Next Food Network Star. Her approach is to take classic Southern and Texas foods and ingredients and traditions like the tailgate and give them a new twist with her personal brand of sparkle and shine. Her recipes for family dinners and girls’- nights- in all come with her own special touch and her outsized personality.
Urban cowgirls appreciate Southern big city lifestyle, but don’t let the high heels and designer dresses fool you. These girls will celebrate their heritage, acknowledge their cultural roots, and build from traditional values, with a smile on their face and a glass of sweet tea in their hand. They may have a designer coffee table littered with gourmet cooking magazines , but the recipes they hold most dear are third generation, handwritten, kitchen love letters from a grandmother they may have never even met.