In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
Great start to learning how to improve your business. Although it advertizes his
company it still gives what you need for looking into yourself and your
business to improve it.
Work on it, not in it
I loved this book. It actually changed my life and the way I think about my business. I've been consumed by my business for years and now I am really finding a way for it to run without me doing all the work. Read it.
To the last reviewer about download problem
Just email apple about the problem and theyll re-download it from their end.
I've done that a few times with them after I made a purchase.
On the Book. Anybody who has any real heart for business will understand deeply
what the book is offering. Pay attention and relate to it.
The book is a great starting place for anyone wanting to start up on their own.
Gotta start with yourself first and thats what this book helps you with.