Dot Boom
Marketing to Baby Boomers through Meaningful Online Engagement
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5.0 • 2 Ratings
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- $9.99
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- $9.99
Publisher Description
In the bumpy turbulence of our current market, David Weigelt and Jonathan Boehman skillfully navigate marketers through the thought processes of today's baby boomer. By introducing Developmental Relationship Marketing and Meaningful Online Engagement, they've created a systematic approach to obtaining "landing rights" in the emotional mind of this powerful customer.
GENRE
Business & Personal Finance
RELEASED
2009
March 1
LANGUAGE
EN
English
LENGTH
224
Pages
PUBLISHER
Linx Corp
SELLER
DIY Media Group DBA BookBaby
SIZE
798.9
KB