Incredible Universe Incredible Universe

Incredible Universe

9A99A023

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    • $3.99

Publisher Description

This case provides a detailed description of Tandy Corporation's Incredible Universe stores from 1992 to 1995: layout, major departments, advertising and promotion, location, staff and customers. These very large consumer electronics stores were launched in the belief that "incredible selection, entertainment and service" would be a formula that customers would love; however, the unprofitable performance of the chain to date raises questions about the future of this venture.

GENRE
Business & Personal Finance
RELEASED
1999
October 27
LANGUAGE
EN
English
LENGTH
7
Pages
PUBLISHER
Richard Ivey School of Business Foundation
SELLER
Ivey Business School Foundation
SIZE
287.6
KB

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