A soulful re-envisioning of what work and leadership can be, from the visionary mind of renowned author and thought leader, Seth Godin
The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.
Economic instability and the rise of remote work have left us disconnected and disengaged. Alarmed managers are responding with harsh top-down edicts, layoffs, surveillance and mandatory meetings. Workers are responding by quiet quitting and working their wage. But it doesn't have to be this way.
Through 144 provocative stanzas, legendary business author Seth Godin gets to the heart of what ails us; he shows what’s really at the root of these trends, and challenges us to do better in ways that matter.
The choice is simple. We can endure the hangover of industrial capitalism, keep treating people as disposable, and join in the AI-fueled race to the bottom. Or we come together to build a significant organization that enrolls, empowers, and trusts everyone to deliver their best work, no matter where they are.
This is a book to share with bosses and co-workers, to discuss and put to action. No matter what our role, it’s within our power to change. Because, as Godin writes, “Humans aren’t a resource. They are the point.”
APPLE BOOKS REVIEW
An expert lets us know why “work isn’t working” in this eye-opening audiobook. In dozens of short, pithy, easy-to-absorb statements, business guru Seth Godin calls out what he considers industrial capitalism’s biggest failings, citing the gig economy, dehumanizing conditions, devalued workers, automation, outsourcing, and more. He draws on his immense experience to offer a blueprint for a better way, outlining the kinds of questions everyone from executives to laborers ought to be asking—not just to help society but to make the market better (and it has a lot to do with empowering the people doing the work). Godin’s business expertise shines through here, but so does his humanism—and that’s the point. Godin’s narration underlines the passion and intensity at the heart of all his ideas, proving you can be a business hotshot and also have a soul. Anybody in search of a way to fix the broken workplace can start here.